Have you ever came across the term “PPC” in the digital industry? PPC refers to pay-per-click, an internet marketing model in which advertisers pay or are charged each time their ads are clicked. It is used to drive traffic to a particular website by displaying ads on a search engine for users to click on.Read more
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It was an honour for us to send our SEO tech consultant and SearchGuru Academy trainer, JianYang Lian, to speak at MYNIC – the sole administrator for web addresses that end with .my in Malaysia — on How The Right Domain Name and Anycast Affects SEO Rankings and Your Business. This year’s MYNIC Tech SummitRead more
What are the fundamental SEO Audit Elements? A basic SEO audit is an important step before proceeding with any new website launch or migration. An SEO audit can also be conducted at any time during the lifecycle of a website. Acting as your website’s health check, SEO audits could help you discover red flags thatRead more
While SEO should be a consistent long-term strategy, there comes a time of the year when demand for certain products will soar. Businesses would often cater their paid media plans to revolve around these periods. How can your SEO strategy keep up? Doing a little research may open up opportunities for your business’ site. MappingRead more
Source: Nerdist In line with Data Privacy Day, here is a list of things you can start doing to help strengthen your personal cybersecurity. 1. Stay Off The Public Wifi “What’s the wifi password?” We’re so used to connecting to public wifi hotspots today that some of us look for the password the moment weRead more
In the world of digital marketing, it’s almost impossible not to hear the words “organic traffic” and “SEO” being thrown around, but what exactly are these terms and why are they important in building your brand? In this post, we will break down these buzzwords and show you how your simple Google searches actually contributeRead more
Search has come a long way since the early days. The year 2018 saw many changes in the way people searched. For instance, voice search is slowly gaining momentum, while Google is becoming more focused on quality content and trustworthiness. How’s search looking for the year 2019? Read on for tips and our SEO strategyRead more
